1 thought on “How to make the booth the most attractive in the exhibition”
Leigh
First, about location. No matter how mature this exhibition is, how large the scale is, its position is difficult to achieve rain dew, and there are still areas of corners. Therefore, when we get the stall map, if we divide the brand hall, we must choose the brand museum (the most special installation, the most popular), and then choose the position on both sides of the main channel (the road must pass, the traffic flow will not have less traffic, and there will be no less flow of people. ), Or close to the event exchange area (with the traffic of the activity area), more than, the location next to the toilet (if the good positions in front are robbed, you can consider it, of course, the mind of the mind twice ... ) The second, about the booth area. The size of the area represents the company's strength to a certain extent. When we went to the exhibition, we found that the head enterprises in various industries were definitely one of the best in the museum. Is it popular? Of course not, it is already a household name. People want face, powsing, large enterprises must have the style of large enterprises. Moreover, if the area of the booth is relatively prominent, it is also a topic point, which has made publicity. The organizer will promote the focus on the "King of the King", how large the area, what kind of design, etc., and the like, etc., and the win -win situation (from the perspective of the organizer, it shows that the exhibition is effective, so the exhibitors are willing to invest so many funds to come to the way Participate). The exhibitors can also promote a wave of themselves. Whether it is a new customer, an old customer, or a lively one, they will come to see the "King of the King". Third -party media will also help. Therefore, this is a large area. Of course, it is not advocating that everyone has to be more than 36 square meters, or it is better to combine their own conditions. (Friends who have been doing foreign trade for many years say that if foreign orders obtained at the exhibition are much higher than domestic orders, you can consider the labeling stall. Foreigners are more looking at the company's strength and OEM experience, so whether special decoration and the company are related to the company. The customer group also has a relationship) third, about design. Designers can combine the customer's industry, the company's products and corporate culture, and carry out innovative design (product differentiation can focus on highlight product characteristics, and the homogeneity is seriously highlighting corporate culture and booth characteristics). Through the alien, color matching, lighting, etc. Most industries are mainly based on conventional and practical design. A small part of it will pursue personalized design. Electronic cigarettes are particularly typical. The design sense required by the booth will be much stronger. Fourth, about on -site interactive games. Some products come with the effect of interactive experience; some can artificially planned interactive activities, such as scanning the code to receive small gifts, which are very common; some will invite some beauty models to make product display, etc. These will attract the audience. The crowd gathering effect is very important! Fifth, about employee style. Unified company culture dress, enthusiastic invitations and responses.
First, about location. No matter how mature this exhibition is, how large the scale is, its position is difficult to achieve rain dew, and there are still areas of corners. Therefore, when we get the stall map, if we divide the brand hall, we must choose the brand museum (the most special installation, the most popular), and then choose the position on both sides of the main channel (the road must pass, the traffic flow will not have less traffic, and there will be no less flow of people. ), Or close to the event exchange area (with the traffic of the activity area), more than, the location next to the toilet (if the good positions in front are robbed, you can consider it, of course, the mind of the mind twice ... )
The second, about the booth area. The size of the area represents the company's strength to a certain extent. When we went to the exhibition, we found that the head enterprises in various industries were definitely one of the best in the museum. Is it popular? Of course not, it is already a household name. People want face, powsing, large enterprises must have the style of large enterprises. Moreover, if the area of the booth is relatively prominent, it is also a topic point, which has made publicity. The organizer will promote the focus on the "King of the King", how large the area, what kind of design, etc., and the like, etc., and the win -win situation (from the perspective of the organizer, it shows that the exhibition is effective, so the exhibitors are willing to invest so many funds to come to the way Participate). The exhibitors can also promote a wave of themselves. Whether it is a new customer, an old customer, or a lively one, they will come to see the "King of the King". Third -party media will also help. Therefore, this is a large area. Of course, it is not advocating that everyone has to be more than 36 square meters, or it is better to combine their own conditions. (Friends who have been doing foreign trade for many years say that if foreign orders obtained at the exhibition are much higher than domestic orders, you can consider the labeling stall. Foreigners are more looking at the company's strength and OEM experience, so whether special decoration and the company are related to the company. The customer group also has a relationship)
third, about design. Designers can combine the customer's industry, the company's products and corporate culture, and carry out innovative design (product differentiation can focus on highlight product characteristics, and the homogeneity is seriously highlighting corporate culture and booth characteristics). Through the alien, color matching, lighting, etc. Most industries are mainly based on conventional and practical design. A small part of it will pursue personalized design. Electronic cigarettes are particularly typical. The design sense required by the booth will be much stronger.
Fourth, about on -site interactive games. Some products come with the effect of interactive experience; some can artificially planned interactive activities, such as scanning the code to receive small gifts, which are very common; some will invite some beauty models to make product display, etc. These will attract the audience. The crowd gathering effect is very important!
Fifth, about employee style. Unified company culture dress, enthusiastic invitations and responses.